The Nigerian government, through the Ministry of Arts, Culture, and the Creative Economy (FMACCE), has joined forces with Google to launch a training program aimed at empowering young creatives in the country. This initiative is part of a broader effort to foster innovation, skills development, and public-private partnerships within Nigeria’s creative sector.
The training program, delivered by Del York Creative Academy, is a key component of the FMACCE’s Creative Leap Acceleration Programme (CLAP). CLAP is designed to equip aspiring creatives with essential skills and knowledge, enabling them to contribute to the growth and development of Nigeria’s creative industry.
The initial phase of the program will focus on training 2,500 young creatives across Nigeria. However, the government has ambitious plans to scale up the initiative to reach 10,000 individuals in the future. This expansion will help to ensure that a wider range of young people have access to the training and opportunities provided by the program.
By partnering with Google, the Nigerian government is leveraging the tech giant’s expertise and resources to enhance the quality and impact of the training program. Google’s involvement will also help to connect Nigerian creatives with global networks and opportunities.
The FMACCE’s collaboration with Del York Creative Academy is another important aspect of this initiative. Del York is a renowned institution with a proven track record in training and mentoring creative professionals. Their expertise will be invaluable in delivering high-quality training to the participants.
What the participants will gain
By collaborating with Google and Del York Creative Academy, participants will gain practical training in music, film, animation, content creation, live production, and audio, all key areas in the creative economy.
Speaking on the initiative, Honourable Minister Hannatu Musa-Musawa of the FMACCE expressed her enthusiasm for the collaboration:
“This partnership underscores our commitment to nurturing Nigeria’s creative talent. By empowering our youth with skills to thrive in the creative industries, we are not only creating jobs but also positioning Nigeria as a global leader in cultural exports. “This program aligns with the president’s Renewed Hope agenda, empowering our youth to drive innovation and contribute to economic growth.”
The six-week training will provide participants with foundational skills in visual storytelling and creative video content production, covering key areas such as storyboarding, shooting, editing, motion graphics, and AI integration in the creative process.
A select group of participants will engage in a three-week intensive in-person mentorship, culminating in the creation of a high-quality visual content project.
Why it is important
Overall, the Nigerian government’s partnership with Google and Del York Creative Academy represents a significant step forward in supporting the growth and development of Nigeria’s creative economy.
By investing in the training and development of young creatives, the government is helping to create a more vibrant and innovative creative sector that can contribute to the country’s economic growth and cultural development.
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